your winter essentials

Fall 2025
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Shop Our Essentials

Kids Thermal Top Kids Thermal Top
Kids Thermal Top

$48.00
$48.00
+ 10
Kids Thermal Bottoms Kids Thermal Bottoms
Kids Thermal Bottoms

$46.00
$46.00
+ 10
Beanie Beanie
Beanie

From $26.00
From $26.00
+ 12
Thermal Leggings Thermal Leggings
Thermal Leggings

$115.00
$115.00
+ 1
Baby Thermal Bottoms Baby Thermal Bottoms
Baby Thermal Bottoms

$38.00
$38.00
+ 9
Adult Neck Warmer Adult Neck Warmer
Adult Neck Warmer

$28.00
$28.00
+ 3
Baby Thermal Onesie Baby Thermal Onesie
Baby Thermal Onesie

$39.00
$39.00
+ 2
Undershirt/Tank Undershirt/Tank
Undershirt/Tank

$65.00
$65.00
+ 7
Turtleneck Turtleneck
Turtleneck

$118.00
$118.00
+ 10
Waffle Top Waffle Top
Waffle Top

$135.00
$135.00
+ 2
Scoop Top Scoop Top
Scoop Top

$113.00
$113.00
+ 3
Big Kids Thermal Top Big Kids Thermal Top
Big Kids Thermal Top

$53.00
$53.00
+ 10
Big Kids Thermal Bottoms Big Kids Thermal Bottoms
Big Kids Thermal Bottoms

$51.00
$51.00
+ 10
Waffle Undershirt/Tank Waffle Undershirt/Tank
Waffle Undershirt/Tank

$68.00
$68.00
+ 2
Baby Thermal Top Baby Thermal Top
Baby Thermal Top

$35.00
$35.00
+ 8
Kids Neck Warmer Kids Neck Warmer
Kids Neck Warmer

$28.00
$28.00
+ 7
Waffle Dress Waffle Dress
Waffle Dress

$180.00
$180.00
Pocket Leggings Pocket Leggings
Pocket Leggings

$145.00
$145.00
High Waisted Underwear High Waisted Underwear
High Waisted Underwear

$49.00
$49.00
+ 10
Thermal Leggings Thermal Leggings
Thermal Leggings

$115.00
$115.00
+ 1
Bralette Bralette
Bralette

$68.00
$68.00
+ 8
Restocking: September
Undershirt/Tank Undershirt/Tank
Undershirt/Tank

$65.00
$65.00
+ 7
Kids Thermal Top Kids Thermal Top
Kids Thermal Top

$48.00
$48.00
+ 10
Kids Thermal Bottoms Kids Thermal Bottoms
Kids Thermal Bottoms

$46.00
$46.00
+ 10
Long Sleeve Top With Thumbholes Long Sleeve Top With Thumbholes
Long Sleeve Top With Thumbholes

$115.00
$115.00
+ 5
Turtleneck Turtleneck
Turtleneck

$118.00
$118.00
+ 10
Waffle Top Waffle Top
Waffle Top

$135.00
$135.00
+ 2
Long Crop Top Long Crop Top
Long Crop Top

$62.00
$62.00
+ 6
Crop Top Crop Top
Crop Top

$55.00
$55.00
+ 8
Fitted T-Shirt Fitted T-Shirt
Fitted T-Shirt

$108.00
$108.00
+ 3
Beanie Beanie
Beanie

From $26.00
From $26.00
+ 12

Everyday essentials made with the softest Australian Merino wool, & manufactured in Vancouver, Canada

Women's Fit
Women's Fit
Men's Fit
Men's Fit
Babies + Kids
Babies + Kids
Accessories
Accessories
Temperature Regulating
Incredibly Soft
Machine Washable
Hypoallergenic
Wicks Away Moisture
Naturally Fire Resistant
Durable
Biodegradable
Temperature Regulating
Incredibly Soft
Machine Washable
Hypoallergenic
Wicks Away Moisture
Naturally Fire Resistant
Durable
Biodegradable
Temperature Regulating
Incredibly Soft
Machine Washable
Hypoallergenic
Wicks Away Moisture
Naturally Fire Resistant
Durable
Biodegradable
Temperature Regulating
Incredibly Soft
Machine Washable
Hypoallergenic
Wicks Away Moisture
Naturally Fire Resistant
Durable
Biodegradable
Temperature Regulating
Incredibly Soft
Machine Washable
Hypoallergenic
Wicks Away Moisture
Naturally Fire Resistant
Durable
Biodegradable
Temperature Regulating
Incredibly Soft
Machine Washable
Hypoallergenic
Wicks Away Moisture
Naturally Fire Resistant
Durable
Biodegradable

Nature’s Perfect Fiber

Why We Choose Merino

Merino wool is nature’s performance fiber—soft, breathable, temperature-regulating, and gentle on sensitive skin.

We choose Australian Merino for its unmatched comfort, sustainability, and ability to support everyday wear, season after season.

WHY MERINO WOOL

ABOUT US

We’re a family-run brand, where each piece is thoughtfully designed and made close to home. Rooted in care and simplicity, we create lasting essentials from the natural beauty of Australian Merino wool—elevated basics you’ll reach for again and again.

OUR STORY

OUR COMMITMENT

We believe less is more—and that the things we wear should be kind to the planet and the people who make them. We’ve built a brand around thoughtful design, ethical choices, and a commitment to waste-free production.

Sustainability

Loved by Families Everywhere

What Our Customers Are Saying

Over 2,500+ reviews from families who trust and love Simply Merino.

I buy a set of tops & bottoms for my kids every year to get through the winter. It’s essential. They are consistently great quality, soft, and wonderfully warm. My kids never complain about wearing them and they give me piece of mind that I’ve done what I can to keep them warm while they play in the cold & snow!
Adriana
The only Merino base layers I'll buy. Quality is unmatched. They’re extremely soft & they sent a patch kit. Fantastic!
Jesse
Absolutely love my simply merino items - such amazing quality I live in them. The sizing is awesome and the sleeve and torso length are amazing (I am not into crop tops). Sizing is accurate and quality is there for sure!
Rebecca
This is now my 4th order from simply Merino. Not only have I fallen in love with this company. But so have my children who wear it on the daily now.
Lisa
I am so grateful every time I place an order. I am so slowly converting most of my clothing to simply Merino. I live in the undershirts, waffle tops, and sweatshirts. I work outside in the mountains for a living in the summer & late fall, and I exclusively use simply merino as my base layers!! I recommend this company to everyone! It is the only clothing I trust in late season mountain trips!!
Kyra

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